Graphic Identity are gifted designers, with a rare understanding of their marketplace and a knack for distilling their customer’s requirements into an easy to understand document. I have been lucky enough to work with Phil; GI's Creative Director on a number of recent projects where I have designed and supplied back-end CRM software modules to complement GI's online environments. I was particularly impressed by Phil’s tenacity and his ability to cover all the details when designing a customer’s online presence. That skill often takes years to develop, but it seemed to come perfectly naturally to him. GI would be an asset to any team and earns my highest recommendation.