About | Graphic Identity

About Us

Creative, considered thinking is in our DNA

The driving force behind Graphic Identity is our Creative Director and founder Phil Taylor. Phil gained his portfolio of skills working in and around the communications sector and he has held a wide range of design oriented positions since the mid-1980s. Phil started out as an apprentice draughtsman and then worked his way up through a number of roles including Computer Aided Design Engineer, Senior 3D Product Designer, Printed Circuit Board Developer and the prestigious role of Design Director for the world renowned private mobile radio designer and manufacturing company Fylde Micro Ltd.

The rest of our team includes our software engineer who brings with him the specialist, technical knowledge which helps us tap into the exact requirements of our client base. We also have a photographer who can capture those individualised images which are important for fulfilling the unique requirements of each and every customer. Last but not least, our proofreader and copywriter can provide the written content which gives our customers the assurance that their brand image conveys everything they wish to communicate to their clients, thus giving a clear indication of the high professionalism they adhere to.

  • Ideas

    The most important aspect of any project is coming up with the initial ideas which form the foundation of all business proposals. We can work with you to develop and streamline your initial concepts and thus help you to formulate a distinct and succinct marketing strategy to reach out to your customers.

  • Discussion

    Using your initial ideas, we will work with you to define a clear and effective method of communicating with your prospective and existing client base. We will take on board your target markets and then analyse and create the correct tools to reach out and grab their attention, leading to increased sales and profits.

  • Design

    From company brochures to website design, imaginative, well thought out graphic design is at the forefront of everything we do. A professional image and brand will give your customers confidence in your company’s ability to get the job done to a high standard which is something we continually strive for.

  • Development

    All our websites are built using responsive web design to ensure the user’s experience is optimised, whatever device or technology they are using to view the website. We incorporate key strategies and methods to increase traffic towards your site, giving you an edge over your competitors.

Brand
development

If you have solid, well thought-out branding as the foundation of your business, everything from your advertising and brochures through to online marketing and exhibitions will be far more effective. As an experienced and passionate team, we can help you get the very best out of your marketing by creating a brand platform that supports all of your current and future goals from day one.

Responsive
websites

With the rise of mobile and tablet browsing, it is important that your website design adapts to the device it is being viewed on. Our website designers use responsive design techniques to ensure that it looks good and performs on all devices. We use the latest front-end technology of HTML5 and CSS3. This ensures compatibility with the latest desktop, tablet or smartphone browsers, as well as legacy browsers.

Print and
graphics

Our designers and copywriter have many years' experience in the production of every kind of printed product and can offer the advice and expertise you need to make sure publications appeal to your target audience. We know that the beauty of any finished product relies upon getting countless tiny details just right and exactly what these details are, so we’ll help you make the right choice every time.


Technical
illustrations

Our experienced illustrator has over 30 years’ experience working in the mobile communications sector and is able to create clear and concise accurate technical documentation, visually communicating complex information in a form that is clear and understandable. Our info-graphics services includes: User Guides and Manuals, Installation and Commissioning Instructions and Operator Instructions.


Content
marketing

Marketing strategies are now focusing much more on content marketing and within this new wave of channels and techniques to engage with your customer sits ‘storytelling’. It is an opportunity to add personality to your brand by creating unique content, led by creative and engaging copywriting. Graphic Identity's copywriter can create informative and accurate text that helps your business ‘speak’ directly to your target markets.


Search engine
optimisation

We plan, design and build websites that collect customers rather than lose them. Created with Search Engine Optimisation [SEO] in mind to help drive traffic, our sites retain interest using eye-catching writing and website design that is easy to read and navigate. If you are a communication sector customer you can be sure we have the knowhow and experience to achieve the rankings your business deserves.

Where does your brand end and your business begin?

It doesn’t, they’re one and the same! Looking just right is the first step towards success.....

What Our Customers Say About Us



David Killingback

Technical Director / Owner at D-Cipher Software Limited

Phil is a gifted designer, with a rare understanding of his marketplace and a knack for distilling his customers requirements into an easy to understand document. I have been lucky enough to work with Phil on a number of recent projects where I have designed and supplied back-end CRM software modules to complement Phil's online environments. I was particularly impressed by Phil’s tenacity and his ability to cover all the details when designing a customers online presence. That skill often takes years to develop, but it seemed to come perfectly naturally to him. Phil would be an asset to any team and earns my highest recommendation.

Andy Grimmett

DMR Association

I would have no hesitation in recommending Phil & Graphic Identity following the excellent work carried out to re-platform and re-design our website, including a new members only area controlled through logon credentials. The combination of fully understanding the brief and industry knowledge has resulted in an excellent fresh new design which was produced with minimal direction. Phil has been very responsive in quickly turning around minor changes and enhancements when requested and continues to be a valued partner of our organisation.

Tom Johnson

Tranzmit Limited

I use Phil for all my graphic design and web site requirements and would not hesitate to recommend his services to anyone. Always quick to respond and flexible to adapt his services to your needs. 100% satisfied with all he has done for me.

David Gould

Director of Gould Electronics

Phil’s capable, proficient and creative approach means he gets to the heart of all our marketing needs and he delivers an end product that my customers can believe in. I recommend the services of Graphic Identity without hesitation

Pete Hizzey

dPMR Association

“It is with pleasure that I recommend Phil Taylor and his company Graphic Identity…… We enjoy our partnership! I strongly recommend Phil for his creative work.”

Chuck Devitto

Radio & Trunking Distributors Intl. Inc.

“I have no hesitation in recommending the services of Graphic Identity and have confidence that Phil and his team will continue to deliver a top-notch marketing service for us in the ever evolving communications industry.”

Ian Woolley

Mudrut, specialist 4x4 adventure company:

“....It is this market awareness and sympathetic eye which sets Graphic Identity apart from their peers…… Graphic Identity produced a stunning, image and content-rich website which exceeded our expectations and is even now gaining customers for us. I cannot recommend their services highly enough.”

Grant Ellis

Ellis Electrical Limited

“I recommend the services of Graphic Identity without hesitation.”

Alfred Rocha

Managing Director of Artsys Telecom S.L.

Phil is an experienced and innovative professional who always demonstrates a strong knowledge and understanding of the market within which he is working, individual client requirements and associated solutions. Phil builds and maintains relationships based on knowledge of his customer's business, needs and desires and builds this into deliverable solutions. When you add his ability to see the bigger picture and present appropriate solutions then it makes it very easy to get the business done. I am very happy with the new website he has made for us.

Martin Scholes

Managing Director at Servicom

Few men exist these days with a can do attitude and ability to listen. I can recommend Phil here highly. In listening then go getting and delivering on results or exceeding required expectation is what you find, I thank you Phil for quality of work to date and you enthusiasm and not forgetting patience.